About Girls Night Out
Girls Night Out is a biannual fundraising event presented by Rotary of Paris United in Paris, Texas.
This event is held in the spring and fall at the Love Civic Center featuring designer purse bingo, a live DJ, bar service, additional onsite games, two photobooth areas and 600+ women having the time of their life!
The Project
The planning for Girls Night Out is a collaborative effort and partnership between the Rotary Club of Paris, United (Brittany Martin), and Paris Party (Kacy Smyers and Team). In 2022, the DeadCat team joined the party, offering photo, video, and print services.
- Key Vendors:
- Planning and Development: Paris Party & Event Rentals
- Decor: Paris Party & Event Rentals
- DJ: Full Blast Sound Productions
- Bar Service: Paris Mobile Bar
- Venue: Love Civic Center
- Host: Rotary Club of Paris, United
- Print Materials: DeadCat
- Photography: DeadCat
- Videography: DeadCat
The Process
The success of GNO is undoubtedly attributed to the planning and development stages of the event. DeadCat has had the privilege of working alongside the Paris Party on numerous events, and their involvement in any event is a recipe for success. In addition, Brittany (Rotary Club of Paris) is extremely organized, strategic and a pleasure to work with.
As with any event, planning in advance is crucial. We begin our process by developing an event brand that matches the theme of the event with direction from PPR and Rotary. Once finalized, we move into design stages for the tickets, koozies, cups, shirt designs, program, event presentation, all event signage, and other print materials such as giveaways, napkins, welcome banners, bingo assets, and more.
DeadCat produces several short promo videos for sell-out events that are used in event marketing.
The Event
In addition to promotional items, print materials and digital assets for marketing the event, our team also captures event coverage through photo and video.
During the event, we are all hands on deck.
DeadCat is there to capture photos at the photobooth (designed by Paris Party), as well as general photos of the evening. Our video team will roam through the crowd to catch the dancing, smiles, laughter and of course, purse winners!
Throughout the event we will distribute and publish photo galleries and short reels of the evening. This quick turn-around is always a highlight for attendees. They are able to share professional photos as the event is happening and for those not in attendance its a reminder that they will definitely want a ticket at the next one! (Did someone say FOMO?)
Event Announcement
Prior to 2024, GNO was only an annual event. The sprint event sold-out (614 tickets) in under three-minutes. Due to the demand, Rotary Club of Paris United decide to add a fall edition and this was a big surprise!
During the spring event, our team captured footage throughout the evening. Our producer, Zach, was in the back behind the scenes editing footage just as fast as it was being taken. Within two-hours of the event starting, we were able to edit and release the video announcement of GNO 2.0 coming in November!
Guest were ecstatic to see near real-time footage of the event they were at up on the big screen. At the end of the video, they were shocked to hear they would have a shot to attend 2.0 in just a few short months.
This event is always a highlight for our team, and we’re proud to be a part of it!
Video Production
Photography
